WHO WE ARE

We are Fashion Industry Veterans who have smashed it before, and literally know our way around the world of fashion.
                                   
    DONALD TAFFURELLI
    Founder/CEO
                    

    Brings over 30 years Fashion Industry Supply Chain Management Leadership & Development. Prior to founding Truth Alone, Mr. Taffurelli founded and led a multinational private brand development company, Interaxis Sourcing (IXS) serving blue-chip globally renown brands for over 20 years (Such as Giorgio Armani SpA, Armani Exchange, Calvin Klein [PVH], Hudson Bay Company, Perry Ellis International, TJX companies amongst others). Donald was also among the first to open the South American Market to fashion interests developing sourcing, production, merchandising and retail for import/export throughout the western hemisphere.  This vast regional cultivation continues to serve Don to date. 

     

    CHRISTOPHER JARA 
    Co-Founder/COO

     

    Christopher co-owned and operated Interaxis Sourcing where he led sourcing, product development, manufacturing operations in service of a prestigious roster of globally renown brands. He brings a long-tenured background (over 35 years) that includes global brand development serving Levi Strauss and The Gap Inc.. As a successful operator, Christopher leads multidisciplinary teams across complex multitiered processes working cross culturally in achieving operational efficiency and financial objectives originating at product concept that become manifest as best-selling designs & quality at retail. 

     

    MICHAEL MACCARI
    Artistic Director

    An esteemed member of the CFDA. Notable fashion critics have considered his work a leap forward for the industry. He is accredited with redefining dress codes, putting versatility and freedom front and center. An Industry Design Leader with over 30 yrs under his belt, Michael’s leadership includes Creative Director at Perry Ellis International bringing the brand back to prominence and the runway at New York’s Fashion Week. Previously Maccari was Fashion Director and SVP of Design for Armani Exchange for over 12 years. Earlier in his career, Michael designed for Polo Ralph Lauren, Calvin Klein, J.Crew & Donna Karan.

     

     

    ISMAEL LEZCANO, CFO

    Ismael held Senior Executive positions at Charles Jourdan, the French high-end clothing and shoe brand, where he was Wholesale Division Controller and the company’s first Director of IT, ultimately acting as Inventory Controller of the company’s 44 retail and franchise stores in the U.S. Following his tenure at Charles Jourdan, Mr. Lezcano was with Remington Products as Retail Division controller. He then joined Daymon Assoc., Inc., the world’s largest privately held private label development and marketing company, as International Controller. Under his leadership, the international division grew from 2 to 17 countries with sales of $1.2B, 15% of total company profits